Business Content

Our main clients are pharmaceutical and medical device companies.
With our outstanding medical knowledge and understanding of promotion codes, we provide solutions to maximize product value in the healthcare field, developing in the future.

Medical Planning/ Medical Writing

  • Medical planningPlanning and production of communication tools related to drug promotion, planning, production and management of campaigns, materials for patient guidance, etc.
  • Medical writingPlanning and production of drug information summary, interview form, product core pamphlet, etc., promotion code check

Consulting

  • Strategic planningPlanning and implementation of drug marketing and communication strategies
  • Business workshopDrug brand concept workshop, idea development workshop, facilitation
  • Business developmentNew business development, business consulting
  • Digital marketingMarketing support using digital data of pharmaceutical products (CRM design/ analysis)

Branding

  • BrandingBranding development of pharmaceutical products (analysis, concept development, brand mark/ key color/ visual development, brand book production)
    Development of key visuals for medical professionals of pharmaceutical products, adaptation of overseas version

Interactive Communication

  • Interactive content development and operationCreation of interactive contents such as websites and tablet DTL tools
  • App & Solution DevelopmentDevelopment of solutions for smartphone apps, sales support systems, etc. and consulting
  • Video productionProduction of movies related to drug promotion (for doctors, patients, general), production of experimental videos and videos of mechanism of action by full CG, etc.
  • Database constructionData analytics, drug information / case database design / development and operation management

Event & Global Communication

  • Event productionManagement of exhibition booths at domestic and international conferences, management of co-sponsored seminars, invitation of overseas doctors, logistical arrangements
  • Doctor interviews / academic conference interviewCoverage of overseas academic societies, creation of breaking news / records, coordination of coverage, negotiations with supervising doctors, logistic arrangements
  • Global communicationNegotiations with overseas doctors, global teleconferences, advisory board meetings including overseas doctors, roundtable discussions, visits to overseas facilities, etc.
  • Study group managementStudy group, secretariat management

Media planning/ DTC/ PR

  • Media planning and buyingMedia planning and buying including pharmaceutical and medical periodicals/ magazines, web, mass media for the general public, and video media
  • DTC communicationPlanning, production and management of events such as enlightenment advertisements in general newspapers and magazines, websites, enlightenment commercials, public lectures, etc.
  • PRPlanning and management of PR activities and workshops for medical professionals and the general public

Education

  • Educational / training eventsMR education program development, skill improvement program, education and training event, workshop for branch managers