Creative Division

Infuse the soul into the strategy and visualize it


Business content:

From marketing strategy to communication plan. To maximize Insight-I's strength in creating penetrating coherence from beginning to end, it is essential to infuse soul into the strategy and visualize it. As the creative team, we identify different values ​​depending on the area, perform analysis such as market positioning and target characteristics. We create impactful concepts with connoisseur flair cultivated through our experience and know-how. We visualize key messages. We dramatically enhance the effectiveness of communication plans and contribute to improving product and corporate brand value.

Main Outputs:

  • Branding(Analysis, Development)
  • Key Visual, Key Message
  • Product related materials(Summary of product information, basic materials, education and training materials, etc.)
  • Disease-related educational materials(Information magazines, pamphlets, posters, etc.)
  • Treatment support program for patients

Personnel Composition:

  • Creative Director
  • Art Director
  • Editorial Director